Today, we welcome 48 incredible creators to the YouTube Creators for Change program as the 2018 class of Ambassadors. This global initiative, which we kicked off in 2016, spotlights inspirational creators who use YouTube’s global reach to change conversations around tough issues and make a truly positive impact on the world. Chosen for their passion and dedication to creating social change, these YouTube creators come from over 16 countries and represent a combined audience of 29 million fans:
The 2018 class features 31 new creators as well as 17 creators from last year’s program (those returning are distinguished with a *):
[Australia] L-FRESH the LION*, Sarah Grimstone
[Brazil] Nátaly Neri, Muro Pequeno
[Canada] Rossana from Eh Bee Family, AsapSCIENCE
[France] Swann Périssé*, HugoDecrypte, Lea Camilleri
[Germany] MaximNoise, Datteltäter*, ImJette*, Diana zur Löwen
[India] AIB*, Niharika Nim*, MostlySane, Girliyapa,
[Indonesia] Gita Devi*, Jovi Hunter*, Film Maker Muslim*, Cameo Project*, Duo Harbatah
[Malaysia] The MingThing
[MENA] Fly With Haifa, Maha AJ*, Shog AL Maskery*, Muaz Osman, Omar Farooq, Raneem Al Muhandis
[Mexico] Victoria Volkóva
[Philippines] Janina Vela
[Singapore] Ministry of Funny
[Thailand] Picnicly
[Turkey] İlker Gümüşoluk*
[United Kingdom] Humza*, Jazza John, SuperSamStuff*, Riyadh K, BENI*, Fun for Louis, Myles Dyer*, MyPaleSkin
[United States] Jouelzy, Yasmany Del Real, Beleaf in Fatherhood, Subhi Taha*, Jubilee Project, Hallease
As part of our $5M investment in this program, these creators will receive support from YouTube through a combination of project funding, mentorship opportunities, and ongoing production assistance at our YouTube Spaces. They’ll also join us for our second annual Social Impact Camp at YouTube Space London this summer. The Social Impact Camp is an exclusive two-day-long camp featuring inspirational speakers, video production workshops, and mentorship opportunities with experts as well as time for the Ambassadors to connect with one another.
We’re also joining forces with the United Nations Development Programme (UNDP) and social change agency Love Frankie to support YouTube creators from the Asia-Pacific region who are passionate about creating social impact and tackling tough issues through their videos. First up for this new partnership will be a series of Boot Camps in Australia, Indonesia, Malaysia, Philippines and Thailand between June - November 2018 where local creators will workshop creating content about local issues alongside experts such as NGOs, academic authorities, and subject matter specialists. Following these Boot Camps, select local creators will participate in a three-month Academy Program that includes mentoring from Creators for Change Ambassadors, local experts, and NGOs to help produce informed, high-quality content that resonates in their countries.
Over the next few months, the 2018 Creators for Change Ambassadors will kick off projects addressing hate speech, xenophobia and/or extremism through different creative forms, such as a series celebrating the Black community within Brazil and a video project that creates awareness about the negative impact that hate speech can have on mental and physical well-being. There are many more incredible ideas in the works -- we can’t wait to share more from these inspiring YouTube role models soon.
To the creators who are joining us as 2018 Ambassadors: thank you. We’re humbled to be working with you on sharing your messages of hope and tolerance.
By Juniper Downs, Head of YouTube Public Policy