Bringing together the best of Google’s AI, software and hardware, now with a desi twist
Whether you’re getting the kids ready for school, doing a batch of laundry, or answering the doorbell for the morning vendors, Indian homes are busy ones. From catching that Bollywood blockbuster on your smart TV, to whipping up a quick Chole Bhature, to sinking into soulful Sufi tunes at the end of a tiring day, you can now get hands-free help.
Beginning today, Indian users can welcome in their lives Google Home -- our voice-activated speaker powered by the Google Assistant. With a simple “Ok, Google” or “Hey Google”, you can get answers, turn up the music, manage everyday tasks or even control smart devices around your home.
Google Home understands Indian accents, and will respond to you with uniquely Indian contexts. What’s great about the Google Assistant is that it’s the same across all your devices, so that it works seamlessly for you wherever you need a helping hand. You can for instance ask it for the quickest route to office, then tell it to push the directions to Google Maps on your smartphone, and you’re ready to navigate as you head out.
Designed to fit seamlessly into your home
We didn’t want Google Home to feel like a gadget, and took inspiration from consumer products that are commonly found in homes, like wine glasses, candles, and even donuts for Mini.
The top surface has LEDs that provide visual feedback when Google Home recognizes “Hey Google”, so you know when it is listening. In those rare moments when voice won’t do, the top surface is also a capacitive touch panel. You can simply use your finger to pause the music or adjust the volume.
Google Home was designed with two microphones to enable accurate far-field voice recognition. The microphone system uses a technique called neural beam forming. We’ve simulated hundreds of thousands of noisy environments and applied machine learning to recognize patterns that allow us to filter and separate speech from noise. This allows us to deliver best-in-class voice recognition and minimize error rates -- even from across the room. Home will be available in India in the Chalk color variant.
Google Home Mini is sleek and smooth, with no corners or edges. And it's small enough to easily place anywhere in your home. It’s almost entirely enclosed in custom fabric. We created this material from scratch, right down to the yarn. It’s durable and soft, but also transparent enough to let through both light and sound. And it is available in Chalk and Charcoal, with Coral coming soon. The four LED lights underneath the fabric that light up to show you when it hears you or when it’s thinking. Mini has far-field mics so it can hear you even when there’s music playing or loud noise in the background: its circular design it can project 360-degree sound, with just one speaker.
These devices join the Made by Google family of hardware products in India, and will be available for purchase online exclusively on Flipkart, and in over 750 retail stores across the country including Reliance Digital, Croma, Bajaj Electronics, Vijay Sales, Sangeetha, and Poorvika.
Tap into the power of Google with your Assistant
Need answers to a problem? Ask questions, translate phrases, run simple maths calculations and look up the meaning of a word. Too busy to stay on top of the news? Ask and you shall receive the latest stories from sources such as Times of India, NDTV, Dainik Bhaskar, India Today, Aaj Tak and more. Need a helping hand in the kitchen? Find ingredient substitutes, pull up nutritional information and unit conversions without having to wash your atta-covered fingers.
Google Home is truly ‘desi’
With a distinctly Indian voice, your Assistant on Google Home speaks and understands your language. Ask it “Hey Google, how desi are you?”, put its cricket knowledge to the test with “Hey Google, what is a silly point?”, tell it to “Play songs from the movie Satte Pe Satta”, or even get step-by-step cooking instructions in the kitchen with, “Hey Google, give me a recipe for Dum Biryani”.
Get personalised help for your everyday tasks
The Google Assistant on Google Home has been designed to help you get more stuff done when you have your hands full. With your permission, it will help with things like your commute, your daily schedule and more. And the best part? Up to six people can connect their account to one Google Home, so if you ask your Assistant to tell you about your day, it can distinguish your voice from other people in your family, and give you personalised answers. Just ask “Hey Google, tell me about my day” or say, “Hey Google, how long will it take to get to work?” and you’ll get up to speed on everything you need to know. It can wake you up in the morning (or let you snooze), set a timer while you’re baking, and so more.
Turn up those tunes
Find the right rhythm for every occasion, whether you’re getting into the zone with sunrise yoga, hosting a dinner party, or burning off calories dancing with your little ones. You can play songs, playlists, artists, and albums from your favourite music subscription services like Google Play Music (with a six-month subscription, on us), along with offers from Saavn and Gaana*. You can also pair Google Home or Home Mini with your favorite Bluetooth speaker and set it to be the default output for all your music.
Control your smart home
Google Home can help you keep track of everything going on in your home--you can control your lights, switches and more, using compatible smart devices from brands like Philips Hue, D-Link and TP-Link. Just ask your Google Home, and your Assistant will turn off the kitchen light. If you have a Chromecast, you can also use voice commands to play Netflix, or YouTube on your TV and binge watch your favorite shows. Enjoy multi-room by grouping Google Home devices together (with Chromecast Audio, Chromecast built-in and Bluetooth speakers) to listen to the same song in every room.
A speaker for any occasion
Whether you’re hosting a dinner or a solo dance party, Google Home delivers crystal-clear sound and creates an enjoyable listening experience. Plus, we designed Home to fit stylishly into any room. And you have the option to customize the base with different colors to reflect your home’s style.
With Google Home, we’re working with our partners to bring you many great launch offers: when buying Google Home or Google Home Mini on Flipkart you get a free JioFi router along with special offers on exchange and streaming music subscriptions; when buying a Google Home at Reliance Digital or MyJio stores you get a free JioFi router with 100GB of high-speed 4G data (worth Rs 2,499)**, and at select Philips Hue and Croma outlets you get a Philips Hue + Google Home Mini at a special bundled price. Also ACT Fibernet retail customers subscribing to 12-month advance rental plans of 90MBPS and above, will receive a Google Home Mini. And above all, users get 10 percent cashback when purchasing using HDFC Bank credit cards***.
Google Home and Google Home Mini will be priced at Rs 9,999, and Rs 4,499 respectively.
It’s just the beginning...
Your Assistant on Google Home will continue to get better over time as we add more features (look out for Hindi support coming later this year!) And Google Home is open to third-party apps for the Assistant, so expect even more of your favourite services and content.
Posted by Rishi Chandra, VP, Product Management, Google Home
Note:
*Both available from April 10 to October 31, 2018, for all Google Home and Home Mini users in India
**Offer valid until 30th April 2018
***Cashback limited to 10% of MRP
