No one likes waiting. Whether you’re looking for the latest cricket scores, the next train times, or the phone number for that coffee shop you left your bag at, faster is better. Unfortunately, in India, where network connections are often slow, getting information like this on your phone can be tough, and frustrating.
So we’re exploring some new ways to speed things up. In two weeks, we’ll start to roll out a new feature which we hope will do just that. If you’re in India, with an Android phone and on a slow connection, like 2G, you should start to see pages loading a whole lot faster, while using far less data, via your Chrome or Android browser from Google’s search results. There’s more on how this works on our Webmasters blog.
It’s still early days, but our field test in Indonesia showed us that these new light pages load four times faster and use 80% less data than before. Traffic to webpages increased by more than 50%. Of course, if you’d prefer to see the original page, you can choose that option at the top of your page.
With over 200 million Indians accessing the Internet from a smartphone, we’re working hard to make access faster and more affordable. After all, if each of those Indian smartphone users spends just 1 extra second a day waiting for a page to load, that adds up to more than two and a half years of people waiting, every day.
Posted by Hiroto Tokusei, Product Manager
